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Lidl Appoints Ivan Ryan as the New Chief Customer Officer

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12 March 2025

Lidl Sharpens Focus on Customer Experience with Appointment of Ivan Ryan to New Chief Customer Officer Role

Lidl has announced the appointment of Ivan Ryan to the role of Chief Customer Officer for Lidl Ireland and Lidl Northern Ireland. This newly established position on Lidl’s Board of Directors will see Ivan lead all customer focused aspects of Lidl’s business.

Ivan moves into the new role having occupied the position of Regional Managing Director for Lidl Northern Ireland since August 2023.

Having joined Lidl in 2007, Ivan has previously worked across many areas of the business, both locally and internationally and has held senior positions within HR, operations, finance, and IT for Lidl Ireland and Northern Ireland.

CEO of Lidl Ireland and Northern Ireland, Robert Ryan has welcomed Ivan’s appointment stating: “I am delighted to announce Ivan Ryan’s appointment to the new role of Chief Customer Officer. The creation of this role demonstrates Lidl’s continued commitment to our customers and our desire to provide best-in-class service to everyone who enters our stores. Ivan brings many years of industry knowledge to this role and will work across multiple areas of our business to ensure we meet and exceed customer expectation as the destination for best value and price in the market.”

The Chief Customer Officer role will encompass multiple areas of the business focussing on customer touchpoints such as marketing, customer insights, loyalty programs and overall end-to-end customer experience. 

Ivan Ryan, Chief Customer Officer, Lidl Ireland and Northern Ireland, spoke about his appointment saying: “I am looking forward to taking on the role of Chief Customer Officer and support our ambitious growth strategy that will create opportunities for us to engage our customers across a number of channels. We are already fully focused on delivering for our customers and this new role will help to align our activities and ensure the interests of the customer are at the heart of every decision we make as a business.”

A Laois native, Ivan currently resides in Portlaoise with his wife Marina and daughters Sophie and Holly. Ivan holds a Bachelor’s and Master’s degree in accounting from the Technological University of the Shannon, as well as a diploma in Employment Law from Technological University Dublin.

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